SAXX Underwear Co. was founded on the need to make men’s underwear more comfortable.

Founder Trent Kitsch came up with the idea for SAXX while on a fishing trip off the coast of Alaska in 2006. He experienced extreme irritation while wearing a survival suit to withstand the harsh weather conditions. He realized there had to be a better way to design men’s underwear to avoid discomfort. After returning home he began working with a fashion designer and developed the prototype for SAXX Underwear.

The focus was centered around an ergonomic comfort pouch: a boxer brief with two parallel polyester/spandex mesh panels that offer a barrier between a man’s package and inner thigh. After 14 prototypes, input from professional athletes, other designers, and months of testing - SAXX Underwear was born.

Today SAXX continues to expand on that simple inspiration. Through innovative design and unsurpassed fabric quality, SAXXUnderwear Co. will have you comfortably covered for all activities.

SAXX has been seen on numerous television features (CBC, Global, NBC) National Newspapers (Globe & Mail), respected websites, and famous actors (Taylor Kitsch - Gambit "Wolverine - Origins"). Numerous professional athletes also trust SAXX on and off the field (Justin Morneau, Jeff Francis). SAXX continues to maketeam sales to the Los Angeles Dodgers, Colorado Rockies, and Arizona Diamondbacks, etc.