Performance Marketing Specialist

Location

Vancouver, Canada

Term

Full Time

Date Posted

July 30, 2020

SAXX Underwear Co. is looking for a Performance Marketing Specialist to join the team based in Vancouver.

This is your opportunity to be part of a globally growing brand in a dynamic work environment.

The Performance Marketing Specialist will…

Drive top-line sales and increase profitability across our digital marketing channels. Your role will be both strategic and hands on. Your background might be from a variety of different disciplines, but you have a knack for asking the tough questions and have the analytical ability to validate the answers. You have a strong technical background in running paid search, paid social and programmatic. You have a good understanding of conversion tactics, paid accounts structure, and analytics tools. You demonstrate a positive can-do attitude, work well in teams, and enjoy solving complex problems.

RESPONSIBILITIES INCLUDE:
  • Work in close collaboration with Google, Facebook, our external marketing agencies, and multiple internal teams
  • Leverage your analytical skills to plan, execute, and optimize paid marketing campaigns to maximize the ROAS and profitability
  • Be responsible for daily performance reporting and ensuring that targets and budgets are maintained
  • Oversee the day to day work of external agencies while constructively managing them for accountability and results
  • Continually test and optimize acquisition channels, audiences, bidding strategies, targeting tactics, ad units, copy, and creative
  • Convert data into consumable quantitative and qualitative analysis and provide actionable insights on marketing trends
  • Support the build out of our digital marketing roadmap and strategic plan to increase reach, engagement, conversion, AOV, brand awareness, acquisition and retention
  • Identify opportunities and risks against plans and provide actionable recommendations to improve results
  • Establish effective communication mechanisms with key stakeholders
Required Qualifications
  • University Degree or equivalent in marketing, business or a related field
  • 2+ years of experience in eCommerce digital marketing
  • 2+ years of experience completing data-driven analyses that delivered value and generated revenue within an eCommerce organization
  • Experience working with at least one of the following: Google Analytics, Google Merchant Center, Google Ads, Facebook Ads Manager
  • Experience with testing and optimizing digital advertising
  • Data-driven, results-oriented and process driven, with high expectations of self and team
  • Your excel skills are unmatched. You've never met a pivot table you didn't like
  • Excellent communication skills (oral and written)
  • Ability to problem solve and seek out solutions
  • Detail-oriented and are able to manage multiple projects
  • Flexible team player who’s comfortable working in a fast-paced, results-oriented environment
Why we think you'll love working with us
  • We offer competitive salaries, a comprehensive benefits package including health, dental, and vision coverage, and an Employee and Family Assistance Program to support your wellbeing
  • Get additional health care support through a virtual health care platform and a health spending account
  • Have your birthday off to celebrate in style
  • Be part of a team of incredibly talented, passionate, and driven people focused on building and innovating
  • Make an impact with your work—each person has an equal opportunity to contribute to our goals
  • Join one of the fastest-growing companies in Vancouver and find opportunities to grow in your own career—offering advancement opportunities for our team members is important to us!
  • Stay fueled with our in-house chef, healthy snacks, coffee, and tea
  • Hang out with the cute and cuddly dogs at our headquarters
  • Stay fit with our in-office gym
To Apply…

Please forward your cover letter and resume quoting Performance Marketing Specialist in the subject line. No phone calls please. We appreciate your interest in the role, however; only successful applicants will be contacted for an interview. Thank you for your interest in a career with SAXX.

Apply